I recently read an article written by DJ Andy Ward about the possibility of promotional music hosting websites (and in this respect, any service hosting website) inflating or “falsifying” it’s visitor numbers to get more money out of you.  For example, some services will charge you a premium depending on the amount of “plays” you get from site visitors or number/size of mixes you host with them.  The more visitors you recieve, the more of a premium you pay!

While I agree with him in principle about the falsely inflated numbers floating around the internet (a  lot of it is a sham),  I’m not sure about the companies, particular the major ones,  inflating visitor numbers to get more money out of you (although it would be an easy scam to pull).

But can the numbers be trusted? Read More